Our Where Reading Begins match funding campaign ran throughout March, and for every pound donated the donation was matched, doubling its impact and helping even more children develop the literacy skills they need to succeed.
We are delighted to have met and exceeded our target, raising a total of £61,947. Thank you to all our generous donors.
The campaign was launched to support our work in this special National Year of Reading, and during the campaign every pound donated was matched, doubling its impact, until the match funding pot of £25,000 was used up and the campaign target of £50,000 was reached. This was possible thanks to a pledge of £25,000 from our generous donors HandSpark, who pledged £20,000 and Campbell Lutyens, who pledged £5,000.
By taking part in this campaign, supporters created twice the opportunity for children to unlock a love of reading and a lifetime of learning through literacy.
Reading for pleasure is a key message of the National Year of Reading but this is unattainable if a child lacks the essential literacy skills. Our specialist literacy interventions can make all the difference: the charity’s holistic approach goes beyond the mechanics of reading: our expert programmes focus on key communications skills such as writing, comprehension, listening and speaking, essential for improving fluency, enhancing vocabulary and boosting reading engagement and confidence.
With the attainment gap the widest it has been for a decade, early intervention is a powerful means of giving children a fair start to their education. Our work is needed now more than ever and every donation helps to fund our specialist tutors, tailored resources and expert programmes that build vital literacy skills and open doors to learning.
The campaign has now closed, but if you would still like to donate to our work please do so by clicking here.
With thanks to:
